The principles of behavioral economics are the second “engine” of our financial products. Here you will find analysis on behavior, financial habits, user experience improvements, buying psychology, personal finance and much more.
We bring you the second summary post from our interview with Natalia Jimenez! After discussing her beginnings, her focus on user experience, and the pursuit of banking with purpose, Lulo X’s CEO delves into the real needs of an underbanked population.
Leading the development of financial products has become a challenging task for banks and insurers. From my department, I witness daily how crucial it is to anticipate people’s needs and show them that someone is by their side, taking care of their finances.
The second part of our Meets has been truly revealing! Oriol Ros i Mas explains how diverse teams and technology are transforming the financial landscape in Latin America.
Thanks to transactional data analysis, the financial industry is transforming to offer better products and services. Nowadays, banks, neobanks, and Fintech face a complex, yet common challenge in any sector: adapt or die.
In this article, we will explore how these loyalty programs work, analyze success stories and discover the benefits for both consumers and banks and neobanks.
The model that is seeing the greatest adoption across all sectors is “members-only discounts” (75%). These are cashback programmes where immediate rewards are offered on every purchase.
Dare to immerse yourself in the retrospective of a year full of successes! We will recap the milestones achieved, the challenges overcome and the ambitious goals on the horizon. Throughout these months, we have grown in many ways, both in the number of team members and in the number of developments implemented. This is the chronicle of an exceptional year!
What is true happiness? His search is a topic that most mortals worry about. Almost all of us agree that happiness and financial security go hand in hand, right? That is why we wanted to check to what extent both concepts are linked. The results of the “Empower Financial Happiness” survey, published by The Currency, can help us in our objective. Do not miss it!
Let’s imagine for a moment that banking was presented to us as a movie… would we be seeing dramas, thrillers, comedies…? I propose this exercise to you because entities try to connect with people and send us messages and offers –with greater or lesser fortune– to provoke some type of feeling, like the seventh art. Let’s see the tools they use to make the financial sector more human.
The Mexican financial system is like a huge ship that navigates turbulent waters and has been able to face the global storm during the first half of 2023. In the middle of the year, during the presentation of its financial stability report, the Bank of Mexico – affectionately known as Banxico – emphasized the challenges that banks look over around the world.
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